Create valuable, useful content for your audience and people will be more inclined to link to your website. This content will help you attract more inbound links. We all know that inbound links are a key piece of the ranking puzzle.
This is a simple, yet key strategy to assist any website owner with their SEO efforts.
At the Bing Search Summit, Microsoft alluded to the impact that social networking websites are having on search results. Although acknowledged in the very early stages of implementation, this assessment is key in the next step in the SEO ‘game’.
Bing is using social annotations, like the Facebook “Like”, to become a ranking factor. In time they see this creating a better personalized search results.
This information is solid proof that you shouldn’t overlook Facebook and the other social networking sites when planning your upcoming marketing efforts. As so many marketers, SEOs, and web developers suggest; ignoring social media will get you left in the cold.
There are a lot of great tools available, both free and paid, to conduct keyword research. However, one you might overlook is what is in front of you every time you go to google search. Aand if you are like me that is lot.
Google Suggest is the drop down box that appears with synonyms for your query when you type into the search box. What this shows you is relevant, and possibly alternative, search phrases to you keyword. Best of all, the suggestions are “straight from the horse’s mouth†being Google’s mathematically determined suggestions to your search query.